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SAP has been recognized as a leader in the 2024 Gartner Magic Quadrant for Recurring Billing Applications, with SAP Subscription Billing contributing significantly to this achievement.
The recognition reflects the company’s dedication to delivering an agile and efficient cloud-based solution that caters to the complex needs of rapidly growing businesses. Gartner evaluated 17 vendors, positioning SAP among the top in the field of recurring billing applications.
The increasing demand for sophisticated billing software is a testament to the evolving landscape of business operations. As companies across various industries adopt recurring revenue models, the need for reliable and adaptable billing solutions has never been more critical. According to Martin Barkman, Senior Vice President and Global Head of Product Marketing for Finance, Supply Chain, and Cloud ERP AI at SAP, the recognition from Gartner underscores SAP’s role in addressing these needs. In his article, Barkman highlighted how SAP S/4HANA Cloud and SAP Subscription Billing have been instrumental in helping businesses manage complex invoicing and revenue collection with precision and flexibility.
Modern enterprises are navigating a rapidly changing environment where high transaction volumes are the norm, and accuracy is paramount. As businesses scale, the ability to handle diverse billing requirements—from simple subscriptions to intricate usage-based pricing models—becomes essential. SAP’s modular approach, which integrates SAP S/4HANA Cloud with SAP Subscription Billing and SAP Convergent Mediation by DigitalRoute, offers a comprehensive solution. This integration allows organizations to manage subscriptions, usage plans, and bundles efficiently, thus driving both growth and operational excellence.
Accelerating Business Growth with SAP Subscription Billing
The combination of SAP S/4HANA Cloud and SAP Subscription Billing has quickly become indispensable for businesses seeking to manage their recurring revenue streams effectively. By offering a scalable SaaS solution, SAP supports a wide range of industries, including professional services, high-tech, industrial manufacturing, automotive, life sciences, and healthcare. This flexibility makes it easier for companies to adapt to the unique requirements of their industry while maintaining a high level of operational efficiency.
In his article, Barkman pointed out that SAP’s modular cloud ERP approach is particularly beneficial for companies looking to expand their subscription-based services. The integration of SAP Convergent Mediation by DigitalRoute further enhances the solution by enabling usage-based pricing, a feature increasingly in demand by modern businesses. By providing a seamless way to manage diverse billing scenarios, SAP helps companies stay competitive in an ever-changing market.
Success Stories in Action: Roche’s Digital Transformation
One notable example of SAP Subscription Billing’s impact is its implementation by F. Hoffmann-La Roche Ltd (Roche), a global leader in healthcare. Partnering with Accenture, Roche integrated SAP Subscription Billing and SAP Entitlement Management solutions into its existing infrastructure. This strategic move was also part of Roche’s broader digital transformation initiative, aimed at enhancing its digital healthcare services.
Furthermore, Roche’s adoption of SAP’s solutions allowed the company to automate its order-to-cash process for digital products, creating a seamless customer experience for its subscription services. The initiative, known as the “software monetization platform” (SMP), enabled Roche to scale its digital business rapidly. Within a year, SMP was implemented across 16 markets, supporting 16 digital products, with plans for further expansion. Moreover, the flexibility offered by SAP’s solutions played a crucial role in meeting customer demands with customized pricing and billing options, underscoring the value of advanced billing software in today’s digital economy.
SAP’s leadership in the 2024 Gartner Magic Quadrant for Recurring Billing Applications is a clear indication of its commitment to supporting businesses in their journey toward digital transformation. By offering robust and adaptable solutions like SAP S/4HANA Cloud and SAP Subscription Billing, SAP continues to empower companies to thrive in the competitive landscape of recurring revenue management.
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